Aug 11
7
What Happens In VEGAS…
Stays in Vegas right?
Not in this case my friend!
First of all, it’s been a while since I posted- We’ve had some major issues with the blog- in fact, we’ve had to rebuild the whole thing
I’ve also been so busy working on the launch of bootcamp empire- my first product.
I hope you managed to catch some of the killer content I put out over there, the feedback has been awesome!
However, I digress. Not sure whether you knew or not but I recently came back from a masterminding weekend in Las Vegas and I gotta say it has changed me profoundly.
First of all, the mastermind was £15,000 to join for the year. So you know the guys in it aren’t just playing at business right?
It was Big Chris Mccombs’ of kick back life fame’s weekend and other members of the group included my buddy Jon Le Tocq, the current UK personal trainer of the year, 7 figure Sam AKA- Sam Bakthiar, the video boss Andy Jenkins who runs an 8 figure business, Jay Ferrugia who has a kick ass online business and an awesome gym in New Jersey, Valerie Waters, who trains Ben Affleck, Bradley Cooper, Jennifer Garner, Cindy Crawford, J-lo and a whole boat load of other MAJOR celebrities. I
In fact, I could dedicate a whole blog post just to how awesome the guys in the group are BUT that may bore you… and Morty don’t do boring
However, if you like, you can read about em here- http://www.kickbacklife.com/kbl-jedi-mastermind/
So this blog post is really to tell you about the things that I learnt that weekend and hopefully give you some inspiration to go out and kick some ass today.
A few of the things I was reminded of, others blew my mind!
1-Its okay to earn a lot of money in the fitness industry
Sometimes I hear people saying things like ‘its not all about money, I’m in this industry to help people’ or ‘ I’m sick of hearing about 6 figures’ or ‘ He/she is only interested in making money now, not in helping people’
SCREW THAT. I’m sorry but it’s as simple as this- The money you earn is DIRECTLY correlated to how many people’s lives you change on a daily basis.
We’re fit pros right? We change people’s lives. In my humble opinion, we should be paid VERY well for this.
ACTION POINT:
So.. If you’re not earning the money you’d like its either because A- you’re not a good enough trainer and don’t get good enough results or B- you’re not good enough at telling people how good you are.
So you need to either A- become a better trainer and go and learn some more or B- tell people about the results you’re getting IE- learn a little bit about marketing.
2. Having said that, it ISN’T all about the money.
I actually have another blog post for you about this very thing.
Money is all about getting ‘stuff’.
ACTION POINT: Instead do this: Write down your perfect day. A day that you could live day and day out and not get bored.
No work out how much money you actually NEED to live that day every day.
It’s probably NOWHERE near what you thought it was.
In fact, it might not even be 6 figures!
You see, my goal is to spend A LOT of time with my 6-month-old son, Max therefore earning 6 figures but working 14 hours a day wouldn’t be congruent with that.
I’m able, maybe I’m just lucky that I’m now able to earn 6 figures AND be able to spend 3 and a half FULL days a week with him
I think I’ve written about this before and you’ve probably heard it before. In my eyes you are DEFINITELY the average of the 5 people you spend the most time with.
In Vegas my eyes were well and truly opened. I consider the people I speak to on a regular basis as pretty positive, successful people but the guys in Vegas were a WHOLE NEW LEVEL.
I was inspired by their words and advice.
Humbled by their kindness and openness
I was also blown away by their ideas and though processes.
These guys are millionaires WHO STILL WORK REALLY HARD BECAUSE THEY LOVE WHAT THEY DO and have changed my mindset forever.
Since returning, there’s had to be a facebook clear out of moaners- yep, there’s trainers in there too, a change of launderette, a change of cleaner, a few numbers have had to be removed from my phone.
I simply don’t want to allow myself to be exposed to this negativity and scarcity mindset. It’s just not for me.
ACTION POINT: start ‘hiding’ anyone’s statuses in your news feed that are negative, start hanging out with people who know more than you and earn more than you. Learn from them
4. Shouting ‘Buy my shit’ every day on facebook sucks.
I already knew this but to have it backed up by guys that are making serious money and are really cool was lovely! Anyone who has their business name as his or her name will be getting removed. Anyone that shouts ‘buy my shit’ every day is going the journey too.
PEOPLE DON’T GO ONTO FACEBOOK TO BUY STUFF AND BE SPAMMED.
People like to ‘hang out’ on facebook. They want to read INTERESTING things.
So give me interesting, honest, HIGH QUALITY content or at least have an opinion on something.
Enhance my experience of using facebook.
ACTION POINT: Write an informative article, put together a webinar, share one of your clients’ stories – (putting ‘another client has lost x amount of lbs’ is horseshit by the way)
Show me you actually know something and can get results.
5-YOU should be the ROCKSTAR of your business if you want to be UBER successful
You MUST let your personality come through in everything you do.
People buy from people.
Sure, being boring will get you some clients but to create an EMPIRE you need to be a frickin ROCKSTAR! Be bold, be brash- BE REAL.
ACTION POINT: Shoot a short video telling your facebook readers something interesting, maybe a right at the end of a workout you just did- DO NOT script it. I want to see a real person.
6. Fat people should have to pay for two seats if they take up two seats.
Seriously, on my last flight of a near 26-hour journey a fat guy sat next to me and was literally on my knee- sweating.
There should actually be some sort of rule against that. Its unfair to the person sitting next to them right?
ACTION POINT- take your business card on all flights!
So that’s it, hope you enjoyed my little random rant and I hope I inspired you




